From Business Strategy to Information Technology Roadmap
“From Business Strategy to IT Roadmap” outlines how to align business strategies with IT initiatives effectively.
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“From Business Strategy to IT Roadmap” outlines how to align business strategies with IT initiatives effectively.
Learn modern marketing tactics with “The New Rules of Marketing & PR” by David Meerman Scott, emphasizing digital engagement strategies.
“Strategic Marketing Planning and Control, Third Edition” by Graeme Drummond, John Ensor & Ruth Ashford, essential for aligning marketing with business goals.
Gain valuable insights into market research with PAUL HAGUE and others in “Market Research in Practice,” your guide to effective methodologies.
Discover strategies for creating real value with JUDY SAMUELSON’s “The Six New Rules of Business,” a guide for adapting to a changing world.
Gain insights into managerial decision-making with DR. D. M. MITHANI’s “Managerial Economics, 1st Edition,” a key resource for students and professionals.